Start with a business goal or a signal worth acting on, such as a gap in how your brand appears in AI answers.
Bring your next big idea to life with MarketingIQ
See what’s possible when your brand goals meet MarketingIQ, the SitecoreAI module that connects your marketing knowledge with AI agent orchestration. Act on the signals that matter first, inside SitecoreAI or from the AI assistant you already use.
From signal to approved work
How MarketingIQ works
Clear enterprise value
Why marketing leaders should invest in MarketingIQ
MarketingIQ helps your team act on signals and respond to competitors, then turn that head start into qualified demand and revenue.
| # | Business impact | How MarketingIQ delivers it |
|---|---|---|
| 01 | Beat competitors to the moment | Go from signal to approved work while the opportunity is still open, with every next step guided. |
| 02 | Do more with the team you have | Hand repeatable tasks to AI agents and cut the coordination that slows every campaign down. |
| 03 | Get it right the first time | Start every task from approved brand guidance and real performance insight, so drafts land on brand. |
| 04 | Never pay twice for the same work | Find and reuse the assets you already own, and put more of your SitecoreAI investment to work. |
| 05 | Scale without losing control | Permissions and approvals stay visible across people and agents, however fast your work grows. |
| 06 | Get chosen in AI answers | See where AI answers miss or misrepresent your brand with Scrunch, then fix the content behind them. |
| 07 | Turn demand into customers | Use what your results tell you to improve each experience and build on what converts best. |
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Marketecture
How MarketingIQ connects to your marketing stack
MarketingIQ draws on context from across your marketing stack instead of working in isolation. Shared contextual intelligence and AI agent orchestration help your tools work toward the same business goals, with SitecoreAI CMS and SitecoreAI DAM as the content and asset foundation alongside your connected third-party systems.
Use the full SitecoreAI platform or connect MarketingIQ to your existing setup through Model Context Protocol (MCP), with your team setting the direction and approvals.
Frequently asked question
About MarketingIQ
What is MarketingIQ?
MarketingIQ is a SitecoreAI module that connects your brand's contextual intelligence and business knowledge with signals and AI agent orchestration. Marketing teams can use it to turn a signal into coordinated, reviewed work across Sitecore and connected systems, inside SitecoreAI or from a compatible AI assistant.
How is MarketingIQ different from a general AI assistant or a custom GPT?
General AI assistants are a great place to start a task. MarketingIQ adds governed access to your approved brand knowledge, context, and content, plus the ability to carry the work through to a reviewed update in SitecoreAI. It orchestrates the agents and tools needed to plan, create and update content, with your team setting the direction and reviewing the work. You can keep using the assistant you like, with MarketingIQ providing the context AI assistants need to take meaningful action.
Can MarketingIQ plan campaigns and create content from our brand guidelines, product information, and assets?
Yes. MarketingIQ turns a campaign goal into a plan grounded in your approved brand context. AI agents find the content and assets you already own and adapt them for the new campaign. Your team reviews every draft before anything is published, so you can launch sooner with less duplicate production.
How can we find and fix missing or incorrect information about our brand in AI answers?
Use Scrunch and MarketingIQ together. Scrunch, a Sitecore company, shows how your brand appears in AI answers and which sources those answers cite. MarketingIQ links that insight to your approved knowledge and content, so your team can prepare and approve updates to the content behind those answers.
What should we look for in an AI marketing platform?
Judge it on a real piece of work. Check what business context reaches the task and how far the work can go, from a first draft to a reviewed update. Then look at the controls that apply and the results you can measure. A MarketingIQ demo built around your own content is a practical way to test all four.
Do I need SitecoreAI CMS or SitecoreAI DAM to use MarketingIQ?
Can MarketingIQ be bought on its own, or only as part of another module?
No. MarketingIQ is a module within SitecoreAI products, so it isn’t sold on its own. It comes with your SitecoreAI license.
Do existing SitecoreAI customers get it automatically?
Yes. Existing SitecoreAI customers will get access to MarketingIQ. Your organization sets up the connections and permissions before your team starts using it.
Request a demo
Get ahead of your competitors’ next move.
Your buyers and their AI agents are building shortlists right now. See how MarketingIQ helps your team act first, in a demo built around your own ambitions and content.