WEBINAR
Insights on how HIPAA impacts personalized marketing strategies and technology
Join us for expert advice and guidance.
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HIPAA (Health Insurance Portability and Accountability Act) is a crucial legislation in the US that significantly impacts both marketing and technology within the healthcare industry. Understanding its implications is essential for healthcare organizations aiming to implement effective and compliant marketing strategies.
In this session, Kris Barone, VP, Delivery of Oshyn, and Jean Marie Pechette of Posinelli, will provide valuable insights into how HIPAA affects personalized marketing strategies and technology within the healthcare industry.
Key takeaways:
- Understanding HIPAA: Gain a comprehensive overview of HIPAA and its importance in the healthcare sector.
- Marketing compliance: Learn how to develop personalized marketing strategies that comply with HIPAA regulations.
- Technological solutions: Discover the role of technology in ensuring HIPAA compliance while enhancing marketing efforts.
- Legal best practices: Get expert legal advice on maintaining HIPAA compliance in your marketing and technology initiatives.
About the presenters
Zeb Qadri
Chief Cyber Security Officer, Sitecore, Sitecore
Kris Barone
VP, Delivery, Oshyn
Jean Pechette
Shareholder, Polsinelli
Zeb Qadri
Chief Cyber Security Officer, Sitecore, Sitecore
Kris Barone
VP, Delivery, Oshyn
Jean Pechette
Shareholder, Polsinelli