WEBINAR
You’re visible in AI search. Now what?
How to use AI visibility insights to your advantage.
Datum
Oktober, 2026
Zeit
–
Ihre Ortszeit
Standort
Online
Sequel.io-Übertragung
Organizations are making significant investments in understanding how AI systems discover and represent their brands. But as visibility improves, a new challenge emerges—how to turn those insights into action.
In this webinar, we'll explore how marketers can bridge the gap between AI visibility and optimization. Discover how connecting AI discovery, trusted content, and publishing workflows can help teams move faster, improve customer experiences, and create a scalable approach to turning recommendations into measurable results.
You’ll learn:
- How AI visibility is evolving beyond measurement to help teams take action on the opportunities they uncover
- Why connecting AI visibility insights with content workflows helps organizations move faster from recommendation to execution
- What leading marketers are doing to create a repeatable optimization process that drives measurable improvements while maintaining governance and control
Meet our hosts
Chris Purcell
Sr. Product Marketer, Sitecore
Chris Andrew
CEO & Co-Founder, Scrunch, a Sitecore Company
Chris Purcell
Chris Andrew is the CEO and Co-founder of Scrunch, the leading platform helping brands secure visibility in AI-powered search. With deep expertise in marketing technology and a passion for innovation, Chris partners with more than 500 brands to influence how they are discovered and interpreted by AI agents such as ChatGPT and Gemini. His work bridges brand strategy, AI infrastructure, and digital transformation, positioning him as a trusted advisor for marketers navigating the evolving search landscape. At the forefront of the AI search revolution, Chris is dedicated to equipping brands with the tools and insights to thrive in this new era.
In his spare time, Chris is a Neapolitan-certified pizza chef who is passionate about trails, jazz, food, and building community.