Sitecore revela un conjunto de productos actualizado, basado en las innovaciones tecnológicas obtenidas de adquisiciones recientes

San Francisco, 7 de abril de 2022 – ® Sitecore El líder mundial en software de experiencia digital de extremo a extremo, anunció que ha integrado completamente los productos principales de las adquisiciones de Boxever, Cuatro51, Moosend y Reflexión into its Digital Experience Platform (DXP). The completion of these integrations is a significant milestone that accelerates Sitecore's delivery of the industry’s most complete, SaaS-based DXP as it reimagines how content, experience orchestration, commerce y analytics support modern enterprises in becoming digital-first.

The integration comes at a critical time for brands looking to revolutionize digital experiences to meet customers in the moment with more relevant, intuitive, y human experiences. The new additions have been fundamental to expanding Sitecore’s advanced, SaaS-enabled composable DXP that empowers brands to deliver unforgettable customer interactions y will enable businesses to provide real-time, personalized digital experiences across every touchpoint, from content to commerce.

With a full suite of capabilities hosted in the cloud, Sitecore has reimagined how content, experience orchestration, commerce y analytics will support modern enterprises.

Dave O'Flanagan, director de productos de Sitecore, dijo: “For brands to truly meet the moment, it has never been more crucial than it is now to adopt technology that offers choice, flexibility y speed. Sitecore is committed to delivering a composable DXP that meets the continuously changing needs of brands – unifying content, experience y commerce, enabling them to offer exceptional customer experiences while continuing to innovate for whatever demands are around the corner. Ambitious brands have outgrown the one-size-fits-all vendors, y they will not settle for piecemeal point solutions – they need a stack of best-in-class features that work in harmony together – y this is what Sitecore delivers.”

Sitecore plans to continue its investment y growth in Minneapolis, San Mateo, Greece y Ireland, where the four acquired companies were initially founded.

A continuación puede encontrar una lista de actualizaciones de las ofertas de Sitecore:

Sitecore OrderCloud

• Sitecore OrderCloud expanded its marketplace support capabilities with a new release of order routing flexibility, supplier empowerment, y pricing flexibility.
• In addition, OrderCloud released a new Inventory Records feature to provide inventory management flexibility to enable manufacturers, distributors, y retailers for seamless operations y commerce business success.
• This capability stems from the acquisition of Cuatro51, which delivers modern B2B, B2C, B2B2X, y marketplace experiences for enterprise brands.

“With Sitecore OrderCloud, we are excited about the possibilities of connecting our customers with products they need y want to play sports y have fun. We picked Sitecore OrderCloud because we're impressed with its composable developer-first functionality which should give us all the flexibility needed to seamlessly weave commerce into our existing technology platforms." – Jason McConnell, Director of Product, NBC Sports Next.

Sitecore Send

• Sitecore Send revamped its platform with an improved design y more efficient user experience.
• The platform now operates with six additional languages, including Spanish, French, German, Greek, Japanese, y Portuguese.
• Sitecore Send también ha anunciado un nuevo plan de precios con una prueba gratuita de 30 días para toda la gama de funciones de nivel empresarial de Send.
• This capability stems from the acquisition of Moosend, an innovative marketing automation y campaign management platform.

“Sitecore Send is everything they promise to be, y more! The communication is excellent, y both our account manager y technical support team help us meet our goals, every time we needed them to. The product is very intuitive y easy to use. I cannot recommend Sitecore Send enough!” – Anthony Rigby, UK Digital Marketing Manager, CareerBuilder.

Sitecore Discover

• Sitecore Discover has now enhanced its Commerce Engagement Console (CEC) with a revamped appearance library y editor to provide a better user experience y more control over merchandising.
• It also improved its widgets with type filters y rule exports to add more convenience for users.
• This capability stems from the acquisition of Reflektion, the AI-powered digital search platform that understands y predicts individual shoppers’ purchase intent based on patterns, context, y needs in order to convert shoppers into buyers.

Sitecore Personalize

• Sitecore Personalize completed its integration with Sitecore Experience Manager. It now offers a channel diagnostic testing y real-time personalization capability that complements Sitecore's market-leading CMS y is delivered in the cloud.
• Sitecore also published several new connectors on the Sitecore Marketplace including Salesforce Marketing Cloud, Responsys, y Klaviyo in addition to adding new AI-powered product discovery capabilities to support a broad range of commerce-related use cases including intelligent search, product listing pages, y product recommendations.
• This capability stems from the acquisition of Boxever, the SaaS-based Customer Data Platform (CDP) providing decisioning y experimentation.

Para obtener más información sobre las últimas actualizaciones de productos de Sitecore, visite: Sitecore.com.

Acerca de Sitecore

Sitecore is the leading provider of end-to-end digital experience software. Unifying data, content, commerce, y experiences, our SaaS-enabled, composable platform empowers brands like L’Oréal, Microsoft, y United Airlinesto deliver unforgettable interactions across every touchpoint. Our solution provides the cutting-edge tools brands need to build stronger connections with customers, while creating content efficiencies to sty out as transformation y innovation leaders. Experience more at Sitecore.com.

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