What is SitecoreAI, and how does it use AI-powered agents?

SitecoreAI is a fully cloud-native SaaS digital experience platform that connects AI visibility and content management to personalization and conversion optimization. AI is built into every workflow, with 20+ pre-built AI-powered agents helping teams create, tag, translate, personalize, and activate content. AI capabilities are included from day one.

What is an AI agent and how is it different from an AI assistant?

An AI assistant responds to one prompt at a time. An AI agent takes a goal, breaks it into steps, and completes tasks on its own without prompting every action. In SitecoreAI, agents run on a schedule, work across multiple tools, and operate within the rules your team defines. They can draft content, audit pages, generate briefs, and translate content for every market, all without leaving the platform.

What is Agentic Studio?

Agentic Studio is the workspace inside SitecoreAI where marketers build, run, and govern AI agents. Choose from 20+ pre-built agents like Bulk Content Generator, Brief Generator, and Blog Writer, or build your own with a no-code drag-and-drop canvas. Collaborate with your team, connect to tools like Asana and Salesforce, and set the guardrails every agent follows. Agentic Studio is included with SitecoreAI at no extra cost.

How can AI agents help marketing teams?

AI agents take repetitive work off marketing teams: drafting content, translating, tagging assets, generating briefs, auditing pages, and analyzing performance. Because agents run inside SitecoreAI, they operate on your approved content, brand context, and customer data with no data leaving the platform. Your team focuses on strategy and creative work while agents handle execution at scale. Marketers stay in control through human-in-the-loop review and approval at every step.

What is enterprise AI governance?

Enterprise AI governance is the set of controls that define how AI operates within your organization. In SitecoreAI, governance includes role-based permissions that control what agents can access, approval gates between AI generation and publication, full audit logs of every action, and brand context built into every agent so outputs stay on-brand. SitecoreAI inherits your existing access controls and approval workflows, with no new governance system to set up. Your team sets the rules. Your agents follow them.

How do I get started with AI agents in SitecoreAI?

Agentic Studio is built into SitecoreAI and available to every user from day one. Start with a pre-built agent like Bulk Content Generator, Blog Writer, or Brief Generator with no configuration needed. To build custom agents, use the no-code Agent Builder to create multi-step workflows with simple instructions and connect the tools your team already uses, like Asana or Salesforce. Most teams launch their first agent within a single session.

Do I have to pay extra for AI?

No. AI and agents are included with SitecoreAI at no extra cost. No additional license, no usage limits, no surprise overruns. Every agent, every workflow, every capability shown on this page is part of SitecoreAI as standard.

Does SitecoreAI use my data to train AI models?

No. SitecoreAI does not use your content, assets, or customer data to train external AI models. All tenant data is logically isolated with full data residency controls. The AI models powering SitecoreAI are built on Microsoft Azure infrastructure, the same trusted technology that powers Microsoft Copilot. Your data stays yours.

Can I bring my own AI models or LLMs to SitecoreAI?

SitecoreAI runs on Azure OpenAI, giving you enterprise-grade AI out of the box with no model management required. If you want to connect with additional models or tools, you can do that through marketplace apps, so your existing stack stays connected without replacing what is already built in.

AI and Agents

発見を体験に変え、コンバージョンを促進します

SitecoreAI™は、コンテンツ、データ、パーソナライゼーションを統合したエンタープライズグレードのAI搭載プラットフォームで、チームが顧客エンゲージメントとパーソナライズされた体験を大規模に提供できるよう支援します。Scrunchを追加してAI検索での視認性を向上させ、ブランドが目立つようにしましょう。

ユースケースを探る