IN-PERSON EVENT
Sitecore City Tour Asia 2026
Next is Now: Leading the AI-first era
Thursday, 5 March 2026
Grand Copthorne Waterfront Hotel
Singapore
Join us in Singapore for Sitecore’s City Tour Asia, where innovation meets intelligence.
Discover how SitecoreAI is helping global brands create, personalise, and optimise content faster than ever—through real-world success stories, hands-on demos, and insights from industry experts, customers, and partners.
What to expect:
- AI in action: Live demos, real-world case studies from leading brands, and an exciting hackathon showcasing innovation in action
- Personalisation at scale: See how SitecoreAI is driving tailored experiences across channels
- Demo stations and executive meetings: Hands-on exploration of Sitecore’s unified platform
- Future forward insights: Perspectives from industry experts, Microsoft and leading analysts
- Peer-to-peer networking: Connect with industry leaders, Sitecore experts, and innovators
Why attend?
Customer expectations are evolving rapidly. To stay ahead, brands need agile, AI-powered solutions that deliver personalised, connected experiences at scale.
This event gives you practical insights and tools to:
- Harness SitecoreAI for next-level personalisation
- Accelerate business outcomes with AI-driven marketing
- Transform customer interactions in the AI-first era
Agenda:
|
Time |
Session/Event |
Speakers |
|---|---|---|
| 10:00am – 11:00am | Arrival, Registration, Networking & Refreshments | |
| 11:00am – 11:10am | Welcome and Opening Remarks | Steve Hawkes, COO, APJ - Sitecore |
| 11:10am – 12:10pm | Fast Forward: Making Sense of the Digital Opportunities that Matter in 2026 and Beyond | Simon Kemp – Founder & Chief Analyst, Kepios & DataReportaI |
| 12:10pm – 12:40pm | The New Mandate for Modern Digital Teams | Roger Connolly - Chief Product Officer, Sitecore |
| 12:40pm – 1:40pm | Lunch, Networking & Demo Lounge | |
| 1:40pm – 2:10pm | Race Day Ready: How DXP transformation has unlocked new growth for Melbourne Racing Club | Ben Israel – Partner, Deloitte Digital Ashley Kalb - Digital Product Manager, Melbourne Racing Club |
| 2:10pm – 2:40pm | Inside SitecoreAI: Driving Smarter, Faster Digital Experiences | Mick Wingert, Director, Solution Engineering, APJ, Sitecore |
| 2:40pm – 3:10pm | Becoming Frontier in Marketing | Mahesh Neelakantan - Director of Industry Advisory, Microsoft |
| 3:10pm – 3:30pm | Break & Demo Session | |
| 3:30pm – 4:00pm | Customer Panel: From Vision to Value: The Decisions That Define Modern Digital Leaders | Lawrence Tan – Assistant Director, Digital Business Enablement, Sentosa Development Corporation Zac Lin, Area Vice President, Asia - Sitecore Ashley Kalb - Digital Product Manager, Melbourne Racing Club |
| 4:00pm – 5:00pm | Leading with Delight in the AI‑First Era: Building a Total Experience (DTX) that Sticks | Avi Liran - Chief Delight Officer, Delivering Delight |
| 5:00pm – 5:15pm | Closing Remarks | Zac Lin, Area Vice President, Asia - Sitecore |
| 5:15pm – 7:00pm | Networking Drinks / Canapes |
Lucky Draw: Stand a chance to win F1 tickets, Apple Gift Cards, or the latest iPhone — don’t miss out! Plus, surprise gifts await our early birds.
Register today and secure your spot!
About the presenters
Simon Kemp
Founder, Kepios & Manochi
Ashley Kalb
Digital Product Manager, Melbourne Racing Club
Lawrence Tan
Assistant Director, Digital Business Enablement, Sentosa Development Corporation
Ben Israel
Partner, Deloitte Digital
Mahesh Neelakantan
Industry Director – WWRCG, Microsoft
Avi Liran
Global Chief Delighting Officer, Delivering Delight
Roger Connolly
Chief Product Officer, Sitecore
Steve Hawkes
COO, APJ, Sitecore
Zac Lin
Area Vice President, Asia, Sitecore
Liz Nelson
VP Product & Technology, Sitecore
Mick Wingert
Director, Solution Engineering, APJ, Sitecore
Simon is the founder of Kepios, a management consultancy, and chief analyst at DataReportal. He also advises and collaborates with a number of the world’s most progressive marketing services organisations.
Over the past 20 years, Simon has helped to define brand and marketing strategies for many of the world’s most admired companies, including Unilever, Google, Coca-Cola, Nestlé, and Diageo, and he continues to advise the world’s top marketers and investors on the latest trends in global digital behaviours.
Ashley Kalb
Lawrence Tan
Lawrence has led numerous large-scale initiatives, including the implementation of enterprise-wide technology solutions, robotic process automation, and data-driven integrations with CRM, ticketing, and customer data platforms. Prior to this, he played a key role in formulating Sentosa’s digital strategy, spearheading innovative guest experience solutions in collaboration with public and private sector partners.
With a background in software engineering and IT program management, Lawrence has successfully delivered projects that optimize operational efficiency, elevate customer engagement, and drive digital adoption in the tourism and hospitality sectors. Passionate about leveraging technology for business transformation, Lawrence continues to champion innovation to create seamless and secure digital experiences.
Ben Israel
With over 20 years of marketing leadership experience, Ben Israel specializes in building compelling brands and designing customer experiences that drive business results. Ben has partnered with APAC’s leading organizations across financial services, consumer technology, and travel sectors, architecting and running global and regional multi-market operations strategies across diverse geographies and cultural contexts.
Mahesh Neelakantan
Avi Liran
A 2x TEDx speaker, humorist, and edutainment expert, Avi has inspired audiences worldwide since 2006 with his research on delightful leadership, values, appreciation, positivity, and JoyCare Leadership. He is the creator of transformative concepts like "Delivering Delight" and "Leading with Values," helping organisations foster cultures of genuine care, contribution, and joy to drive engagement, retention, and results.
Based in Singapore, Avi is a purpose-driven educator, family man, and incurable optimist dedicated to transforming challenges into opportunities for growth and connection.
Roger Connolly
Roger, an experienced product leader, specializes in Digital Asset Management (DAM) and other technologies that support content creation and multichannel publishing. Seven years ago, he took a bold risk by joining a small startup in Belgium called Stylelabs, which was later acquired by Sitecore in 2019. Throughout his tenure, Roger has held various roles, with increasing responsibilities, within the product organization. Most recently, he served as the VP of Product Management, leading Sitecore’s content team.
Before his time at Sitecore, Roger accumulated decades of experience in the retail sector. He worked with renowned businesses such as Victoria’s Secret and the Lillian Vernon Corporation. In these roles, he oversaw technology initiatives and managed related processes for their respective digital asset management systems.
Steve Hawkes
Zac Lin
Liz Nelson
At Sitecore, Mick is APJ's Sales Engineering Director, helping customers realise the value and full potential of Sitecore's Cloud solutions, and how they can help transform organisations digital objectives. Mick comes from a background of over 15 years in the digital experience landscape, delivering outcomes for Australia's most well-known brands and businesses both small and enterprise.