Experience Personalization Accelerator

Deliver personalized experiences that build brand loyalty

Safely leverage customer data to deliver unique and engaging experiences that keep customers coming back.
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Turn your data into optimized digital interactions and deliver experiences tailored to your customers’ behaviors with Avanade and Sitecore.

Sitecore’s SaaS applications, Personalize and CDP, give you the ability to connect and activate customer data across your ecosystem creating a persistent, unified customer database to drive seamless, consistent experiences.

Fast-track your journey to personalization with Avanade’s Experience Personalization Accelerator. Over a 6-8 week period, we will collaborate with you to understand high-level KPIs and goals, set up the platform and create the use cases that will deliver measurable value.

Gain a data-driven advantage

Customers don’t buy products or services. They buy solutions to their problems. But these are ever-changing. In fact, 95% of global executives think their consumers are changing faster than they can change their business.

Avanade can help you create deeply personalized experiences across every touchpoint, with the technology to activate your customer data.

Avanade’s Experience Personalization Accelerator is guided by our expertise in advisory, experience and technology – supporting your journey to always-on customer personalization.

Our accelerator can help you:

  • Remove friction and repeatable actions by pre-filling known information.
  • Gain a unified 360° customer view from across channels for complete context in one place.
  • Increase likelihood of customers taking desired actions, like making a purchase or signing up for a newsletter.
  • Build a connection by providing content that aligns with their interests for increased customer lifetime value.
  • Create dynamic adaptation that ensures the website remains relevant and appealing over time.
  • Stand out from generic, one-size-fits-all approaches.
  • Personalized product recommendations, search results, promotions and content suggestions for higher customer satisfaction.
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Turn your data into meaningful moments with Avanade's Experience Personalization accelerator

Putting your data to work delivers tangible benefits

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Frictionless engagement

Show customers the exact information they’re looking for – making it simple and fast for them to get to what they want.
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Seamless access to relevancy

Use data to consistently adapt to individual customer behavior to ensure your content is tailored to their needs, challenges or wants.
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Opportunities to upsell

Suggest related or upgraded products or services that align with individual tastes or natural category groupings.
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Optimize costs

Getting your content and commerce experiences right for every customer means a higher conversion rate, reducing the overall cost of your campaigns.
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Adapts to you

The composable nature of Sitecore DXP means you can grow, scale and adapt based on where you are now and where you want to go.
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Tailored advice

Avanade advises on your next steps to personalization, so you can benefit from a unique experience that you can pass on to your customers.

Experience Personalization guide

Discover the benefits of using your data to create personalized experiences. Read our overview guide to learn how to unlock your data’s insight with Avanade’s accelerator and Sitecore’s composable Personalize and CDP applications.

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Use Case Analysis and Prioritisation

Week 1-2: We will define high level KPIs for the customer experience, then prioritize use cases that drive business value and estimate time to implement each use case – including integrations and data points.
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Foundational Build and Launch

Week 3-8: We set up the platform, creating a core customer profile and implementing core data integrations. To showcase the successful implementation and to measure value, the use case(s) is passed through use acceptance testing (UAT).
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Training and Roadmap

Week 6-8: We train your team in the tool and configuration as well as options to learn and optimise from each use case. Finally, we build a roadmap to unlock future value from the tools available.

Get in touch to find out more about Avanade’s Experience Personalization Accelerator

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