New in SitecoreAIā„¢: MarketingIQ turns your next big idea into an on-brand campaign.

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New in SitecoreAIā„¢: MarketingIQ turns your next big idea into an on-brand campaign.

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Sitecore Advantage

Unlock the value of SitecoreAI, with Sitecore by your side.

Sitecore Advantage gives your marketers proactive and expert guidance to build confidence, expand their skills and keep your brand moving forward.

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Go further with SitecoreAI

Empower your marketers.

Build confidence and skills with practical guidance designed around the people using SitecoreAI every day.

Stay one step ahead.

No need to wait until you have a question. Your Customer Engineer proactively brings guidance and next steps to keep momentum going.

Guidance that adapts

As your needs evolve, your level of support adapts with you. Customer Engineer time flexes and adopts around your journey and requirements.

Build momentum at every stage .

From your first decisions to your next market, we work alongside your marketers to turn SitecoreAI capabilities into measurable results.

Customer Engineer

Your Sitecore Advantage contact

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Every Sitecore Advantage customer has a Customer Engineer who brings SitecoreAI expertise to your plan, helping you decide which capabilities to activate next and understand what good looks like once they are live.

Your partner builds and runs your solution. Working alongside them, your Customer Engineer helps you configure features for your business and shows your marketers how to put them to work.

Their guidance adapts to your needs at each stage of your journey.

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Advisory specialist

Access to an Advisory specialist

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When you need deeper specialist guidance, a Sitecore Architect works from a brief aligned with your plan to advise on best practices across:

  • Implementation practices
  • Architecture and integration design
  • Advanced Configuration and Health checks
  • Migration and release readiness
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Capability plan

A clear path from first decisions to growth

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Your Sitecore Advantage capability plan shows what to do next across three stages.

Foundation. Make the decisions that shape your build before you go live. Start with clear goals, a practical plan and the guidance to act with confidence.

Activate. Put your capabilities to work. Set up your platform well, get your teams using it and apply data, AI, search and experimentation to improve performance.

Grow. Extend what works to new teams, brands, markets and sites, keeping your experience consistent as you scale.

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Business people talking in modern office during meeting
Customer Engineer

Your Sitecore Advantage contact

Every Sitecore Advantage customer has a Customer Engineer who brings SitecoreAI expertise to your plan, helping you decide which capabilities to activate next and understand what good looks like once they are live.

Your partner builds and runs your solution. Working alongside them, your Customer Engineer helps you configure features for your business and shows your marketers how to put them to work.

Their guidance adapts to your needs at each stage of your journey.

Cheerful business colleagues discussing business strategy on the way to the officeColorful Human
Advisory specialist

Access to an Advisory specialist

When you need deeper specialist guidance, a Sitecore Architect works from a brief aligned with your plan to advise on best practices across:

  • Implementation practices
  • Architecture and integration design
  • Advanced Configuration and Health checks
  • Migration and release readiness
Group of diverse business colleagues in a productive business meeting, discussion about business making plans and strategies using laptop.Colorful Human
Capability plan

A clear path from first decisions to growth

Your Sitecore Advantage capability plan shows what to do next across three stages.

Foundation. Make the decisions that shape your build before you go live. Start with clear goals, a practical plan and the guidance to act with confidence.

Activate. Put your capabilities to work. Set up your platform well, get your teams using it and apply data, AI, search and experimentation to improve performance.

Grow. Extend what works to new teams, brands, markets and sites, keeping your experience consistent as you scale.

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What Sitecore Advantage delivers for the business

Adoption

Marketers who use more of SitecoreAI

Work together how your teams use the platform and where momentum has slowed. Your Sitecore contact then recommends the next move: a webinar, a learning path, an Advisory session, or a change to your plan.

Progress

Capabilities that are live and in use

Turn what you bought into a clear sequence of work. Your capability plan tracks every capability from planned to live to in use and always shows your next step.

Results

Wins worth celebrating, and a clear view of what comes next

Mark each milestone your team reaches with SitecoreAI and share it across the business.

What you get

Sitecore Advantage starts with your marketers. Your plan, your guidance, and your next steps: centered on the people who use SitecoreAI every day.

Your Customer Engineer

Turn SitecoreAI features into results for your business with a Sitecore Customer Engineer who guides you and helps configure them.

Learning seats for on-demand eLearning

to help the team onboard, with Instructor-led training available for role-specific guidance.

An app built for your marketers

Find webinars, guides, templates, and checklists in the Sitecore Advantage app, any time, for every user.

Access to our Advisory team

for specialist time through guidance on architecture design, integrations and best practices guidance.

A plan that keeps you moving

Build momentum with a clear plan that helps your team prioritize, put capabilities into use, and track progress toward your business goals.

Premium support

to ensure reliable and robust support with our premium 24/7 coverage and enhanced SLAs for your critical business matters.

FAQs

What is Sitecore Advantage?

Sitecore Advantage is the Sitecore success model for SitecoreAI customers. It focuses on your marketers put more of SitecoreAI to work, from your first decisions through on-going needs, including learning seats and Premium Support.

Your Customer Engineer guides you and helps configure features for your business, with a capability plan that shows your next step at every stage. Sitecore Architects join when you need specialist advice. The Sitecore Advantage app gives every user webinars, guides, templates, and checklists any time.

How is Sitecore Advantage different from Sitecore360?

Sitecore Advantage starts with your marketers. Your Customer Engineer brings you a plan and the next step, so your team keeps moving without waiting to ask.

Sitecore360 starts with your technical team’s requests. You choose the activities you need and draw on your credits as your roadmap changes.

Each customer follows one model at a time - your account team can confirm which one fits you.

Which model applies to me?

Your Sitecore account team will recommend the one that fits your goals and the way your teams work. If you are already a Sitecore customer, get in touch and we will talk it through with you.

How are my hours calculated?

Hours are provided for Advisory time, depending on the size of your license. Speak to your Sitecore account team to align to the right sizing. Add-on hours are available based on your need. Your Customer Engineer’s time is not counted against your Advisory Hours, but planned based on your outcomes and the stage in your journey.

What happens when I get started?

Your account team introduces you to your Customer Engineer who starts working with you through a clear set of first actions, so your team knows where to begin. They agree a working rhythm with you and builds your success plan around your goals. Once the plan is under way, you hold a first review that covers adoption and the value you are seeing, and you leave it with your next steps.

How long is a Sitecore Advantage engagement?

Each Sitecore Advantage engagement is associated with your product license, typically running for the license lifecycle.

How do I ask for specialist help?

Speak to you team and they will guide you to the best contact as part of your Sitecore Advantage engagement

Need more help getting started?

Add a Navigator package for focused guidance while you and your implementation team build your first setup. Plan your rollout with Sitecore, get advice and assurance through implementation, and launch with a Go-live Readiness report.

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What happens if I’m an existing Sitecore360 customers?

Existing Sitecore customers can migrate to Sitecore Advantage or stay on Sitecore360 based on their requirements. Your Sitecore account team will recommend approach and timing to migrate across or stay on Sitecore360.

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