Velir’s Optimization Extender

Don’t let your optimization come to a halt

Velir’s Optimization Extender ensures your transition from Google Optimize to Sitecore Personalize is smooth without any data loss or disruption to existing optimization programs.
Velir Branded Commerce

Velir’s Optimization Extender helps organizations deliver the most effective digital experience by transitioning from Google Optimize to Sitecore Personalize so that your teams can eliminate assumptions about core audiences and deliver on what you know your audiences want and need.

Our approach includes a comprehensive data audit and inventory, meticulous integrations, and a robust optimization plan. Throughout the process, we ensure the preservation of historical data to reference previous learnings. Relevant business metrics, recurring segments, and deviated tests are expertly migrated as necessary. Finally, we seamlessly integrate Sitecore Personalize into your existing marketing technology stack, fully aligned with your unique business needs and requirements.

Remove assumptions from your marketing

When Google Optimize sunsets on September 30, 2023, over 150,000 organizations will lose access to their data and any experiments they have been running, This means organizations need to focus on how to migrate data and continue their roadmap of testing and personalization to deliver exceptional experiences without any gap in data or learnings on what’s working best for customers to drive engagement.

Velir’s Optimization Extender provides a thorough audit of existing experimentation and not only guarantees a seamless transition from Google Optimize to Sitecore Personalize but provides a road map for how to mature efforts as well. With our program audit to migration plan and tool implementation and integration, Velir ensures you are able to evolve your digital experiences to meet ever-changing consumer expectations.

Velir Branded Commerce

Keep your optimization going strong

How Velir supports teams migrating off Google Optimize
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Optimization program audit

Our comprehensive audit inventories all data, experimentations, and goals to ensure a smooth transition to Sitecore Personalize with no data loss.
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Data migration plan

Our data engineers develop an export and migration plan of variant analyses to provide insights into past performance that can then inform future optimization.
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Tool integration

To ensure a seamless data experience, our team documents and executes against integration requirements to ensure they are re-implemented for connected data exchange across platforms.
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Launch & roadmap

Velir will re-implement previous optimization scenarios as needed and develop a roadmap to mature efforts to full omnichannel optimization and data collection.

Get in touch to find out more about the XM Cloud Value Optimization Assessment

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