Transform data silos into winning customer experiences
Connect and activate customer data across your ecosystem to drive relevance with an intelligent customer data platform.
Capture, unify, and activate omnichannel customer data
Sitecore CDP can connect your data for relevant and holistic customer experiences that turbocharge conversions and revenue
Customer data collection
Capture every click, search, tap, and buying signal from every channel for actionable insights.
Real-time data, real-time context
Understand the context of each interaction and tailor your customer experience (CX).
Intelligent data lakes
Pageviews, searches, transactions, and other customer events — all optimized for visual insights, exports, BI streams, and AI model training.
First-party data unlocked
First-party data to drive personalized engagement across ecosystems — without compromising on privacy.
Connect to activate
Ingest data from your SCV, CRM, ESP, DMP, POS, and more via stream, batch, and interactive APIs.
Target segments as audiences across your ecosystem to drive conversions
Drive revenue, loyalty, and retention
Employ your organization’s data assets for exceptional customer experiences that drive growth
Future-proof data strategy
Unify profiles with automatic identification, and unlock first-party data with no compromise to privacy
Aggregate visitors' attributes, behaviors, and transactions to power BI analytics and real-time dashboards
Bespoke audience segmentation
Intuitive tools to create cohorts of customers to target across channels
Improving customer experience
Emirates leveraged deep insight for improved CX
Sitecore CDP empowers Emirates to combine customer survey data with personalization — pinpointing pain points and speeding fixes.
Connectors and business partners
Extend power and functionality with connectors and solutions from Sitecore and our partners
Connect Sitecore CDP to Tealium
Use Sitecore CDP with Tealium to add and update tags for optimized conversion, tracking, site analytics, remarketing, and more.
Connect Sitecore CDP to Responsys
Create a single view of each customer with data from any source — then target specific audiences and segments.
Connector & App Marketplace
Choose from a host of powerful, pre-built connectors and other solutions from Sitecore and our partners.
Connect and activate your data for engaging content and brilliant experiences
Discover how we can transform your CX strategies and outcomes:
- See how our solutions can help you create unforgettable digital connections with your customers
- Explore with our experts, who will share our platform’s powerful features and capabilities
- Learn why the right CDP solution will prepare you for the future of CX — composable