AI is rewiring the rules of marketing.Join us at Symposium 2026
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ON-DEMAND WEBINAR

Demystifying IT’s perspective on modernizing the ecommerce experience

A fireside chat with Brady Corporation, Sitecore, and MasterB2B.
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Available on demand

Unlock the secrets to seamless collaboration between business and IT teams in this exclusive on-demand webinar featuring industry leaders from Sitecore and global manufacturer Brady Corporation, and hosted by MasterB2B.

Explore practical insights on:

  • Building agile and customer-focused digital commerce platforms.
  • Managing technical debt while accelerating time-to-market.
  • Best practices for aligning IT and business goals to drive innovation.

Hear from Peter Nowak, Software Engineering Manager at Brady Corporation, and Josh Kinzer, Global VP of Commerce at Sitecore, as they share real-world strategies to modernize ecommerce and deliver exceptional customer experiences.

What you’ll learn:

  • How to bridge the gap between IT and marketing teams.
  • Key steps for future-proofing your digital commerce platform.
  • Metrics that matter for driving B2B ecommerce success.

Watch now and transform how your organization approaches ecommerce modernization!

About the presenters

Josh Kinzer Headshot.jpeg

Josh Kinzer

VP, Commerce, Sitecore

Brian Beck Headshot.jpeg

Brian Beck

Co-Founder, MasterB2B

Peter Nowak Headshot.jpeg

Peter Nowak

Software Engineering Manager, Brady Corporation

Josh Kinzer Headshot.jpeg

Josh Kinzer

VP, Commerce, Sitecore
Brian Beck Headshot.jpeg

Brian Beck

Co-Founder, MasterB2B
Peter Nowak Headshot.jpeg

Peter Nowak

Software Engineering Manager, Brady Corporation

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