AI is rewiring the rules of marketing.Join us at Symposium 2026
AI is rewiring the rules of marketing.Join us at Symposium 2026
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Webinar

Unlocking AI with Sitecore and Velir: From readiness to real results

 Sitecore + Velir logo lockup WB Velir AI on demand
Available on demand

AI has the potential to transform digital experiences, but many companies struggle to move beyond experimentation into meaningful adoption.

In this webinar, Velir and Sitecore unpack the real-world challenges organizations face when bringing AI into their digital ecosystems, from understanding data readiness to overcoming organizational and operational barriers.

Join us as we share Velir’s proven framework for AI adoption, built on practical steps that ensure alignment between business goals, data readiness, and technical execution. Alongside this framework, we’ll highlight use cases where organizations can use Sitecore AI to improve customer experiences, reduce manual effort, and accelerate time-to-value.

Attendees will learn how to:

  • Assess their AI readiness and uncover gaps holding them back.
  • Navigate common pain points like lack of strategy, data silos, unclear ROI, and organizational hesitancy.
  • Leverage proven accelerator frameworks to kickstart AI adoption with Sitecore.
  • Walk away with a clear set of next steps to apply AI responsibly, effectively, and with measurable results.

Attend this event to cut through the hype, get actionable guidance, and build confidence in your path toward AI-powered digital experiences.

About the presenters

Rick Bauer

Rick Bauer

Vice President - Digital Marketing Strategy, Velir

Ruadhán Barry headshot

Ruadhán Barry

Vice President - Product Management, Sitecore

Jill Grozalsky Roberson

Jill Grozalsky Roberson

Senior Vice President - Marketing, Velir

Rick Bauer

Rick Bauer

Vice President - Digital Marketing Strategy, Velir

Rick Bauer is a Sitecore marketing subject matter expert and strategist with a passion for driving digital marketing success through inspiration, enablement, and transformation across the globe. He has worked in marketing for 30 years, including 10 years of hands-on Sitecore experience across 100s of customers. Rick’s unique perspective includes the viewpoints as a Digital Marketer, Web Product Owner, Sitecore Partner SME, CMO, VP, 6x Sitecore Strategy MVP and now a leader on the global Customer Transformation team at Sitecore.

Ruadhán Barry headshot

Ruadhán Barry

Vice President - Product Management, Sitecore
Jill Grozalsky Roberson

Jill Grozalsky Roberson

Senior Vice President - Marketing, Velir

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