AI is rewiring the rules of marketing. Join us at Symposium 2026, our annual global conference for digital leaders.
AI is rewiring the rules of marketing. Join us at Symposium 2026, our annual global conference for digital leaders.
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REPORT

How to future-proof your website with AI

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54% of marketers consider personalization crucial to their website’s success, but only 5% feel their current CMS supports it effectively.

This 2025 report explores the evolution of websites, revealing how global organizations are leveraging AI, personalization, and scalable CMS platforms to deliver unmatched user experiences and meet rising customer expectations.

Learn more about:

  • The strategic importance of websites and their direct impact on organizational revenue goals, such as traffic volume and conversion rates.
  • Current website technology struggles to support revenue-driving initiatives, especially with scalability, integrations, and future-proof capabilities.
  • Emerging technology trends that optimize tech spending, boost agility, reduce costs, and drive innovation, such as chatbots and predicative AI.

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