CHALLENGE
Shift brand perception from a network of functional ports to a global trade enabler
- Offer a personalized experience across 30 separately-branded websites, numerous countries, cultures, languages and industries
- Provide cohesion to 30 generic brochure sites that were disjointed and offered poor content sharing, data and functionality
- Create brand consistency and consideration about managing the customer experience
SOLUTION
Solutions used
- Sitecore Experience Platform (XP 9.3)
- Sitecore Experience Accelerator (SXA)
- Integrations include:
- Port systems for ship and cargo tracking
OUTCOME
Created a modern, clean and engaging website, with clear direction and relevant information to customers, to stimulate conversation
- Helped to change DP World's reputation from selling container space to providing value-add solutions
- Delivered personalized, real-time and targeted content about solving logistical supply chain problems
- Endabled regions/sub-brands to deploy localized content and experiences within corporate brand identity
- Developed a scalable platform for launching new brands and sites in the future
See what’s possible with Sitecore
Your success story could be next
We’ve helped leading brands transform their digital experiences, and we can do the same for you.