Challenge
Meeting customer expectations for on-demand insurance
- Inconsistent quality and customer experience
- Lengthy time-to-market for new products and services
- Budget and employee skill constraints
- Legacy architecture that prevented ability to scale internationally
Solution
Solutions used
- Sitecore Experience Platform (XP 9)
- Sitecore Experience Accelerator (SXA)
- Integrations:
- JSS/Headless
- Salesforce Marketing Cloud
- Pardot
- Microsoft Dynamics
- Microsoft Azure (PaaS)
Outcome
Unique, personalized digital experiences through branded assets
- Multi-tenant, multi-site platform to support multinational organization with freedom for localization
- Elevated customer experience with innovative products and enhanced customer care
- More agile and responsive organization
- Lower overall costs through economies of scale and best practice sharing
- Faster time to market through pre-approved solutions and workflows
The one-stop-shop for customer experiences and digital capabilities
Zurich Insurance’s global suite of services is based on pillars of transformation including analytics, a user-centric design, personas and journey mapping, scalability by re-using assets, and continuous improvements based on user feedback.
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