Sitecore named a Leader in the 2026 Gartner® Magic Quadrant™ for Digital Asset Management PlatformsGet the report
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HEALTHCARE

Build more personal connections as AI reshapes healthcare

Connect content and data with HIPAA-ready products to personalize every care journey and be the answer when people ask AI where to find care.
POWERING LEADING HEALTHCARE ORGANIZATIONS
Bayer brand
Bayer Crop Science

Bayer’s Sitecore-powered intranet delivers €600k yearly savings

World-leading global life sciences firm cuts costs by 46% and content by 70%, while achieving best-in-class, higher than average employee communication.

€600kAnnual cost saving

46%Cut in yearly costs

70%Less content without compromising value & quality

6 of 9Best-in-class intranet categories in benchmark

Read full case study
UPMC

UPMC improved the patient experience through a pandemic with Sitecore

Read full case study
Mother and son talking on a video chat
Cochlear

Global medical device leader expands market with Sitecore

Cochlear implant leader trusts Sitecore technology to support marketing expansion from B2B to B2C in China

56%Higher brand awareness YoY

90%Increased consumer engagement YoY

10-30%Greater bi-monthly web traffic

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Scientist in the lab
Cytiva Logo

Cytiva rapidly updates webpages with Sitecore

Biotechnology solutions provider rapidly delivers consistent online experiences globally with centralized digital asset management and content management from Sitecore.

32Country webpages updated

50%Increase in transaction revenue

30% Increase in customer quotes

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Doctor and patient talking
Rochester Regional Health logo

Simplifying access to care: Rochester Regional Health’s digital transformation with Sitecore

Rochester Regional Health increased patient sign-ups and appointment scheduling by streamlining access to care for an improved patient experience.

708%increase in site traffic

26%increase in online appointment scheduling for existing patients

69%patient portal sign-up conversation rate

$1m+annual savings from reduced call volume and improved scheduling

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Doctors and nurses walking down a hospital corridor and talking to each other
Wellspan logo

WellSpan optimizes online user experiences with Sitecore

Nonprofit health system redesigns website on Sitecore to enable unified, personalized, and secure omnichannel experiences.

20%increase in new user accounts in the first two months

6Msite visits a year

18,178items listed as favorites

13%of wellspan.org visitors logging in

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A man in a hospital room grips a bag of blood, symbolizing the critical role of blood in healthcare and patient care.
nmdp logo

NMDP unifies and personalizes digital experiences with Sitecore

Nonprofit provides better online experiences for donors, patients, and caregivers with Sitecore-powered content delivery and personalization.

#1site now for "bone marrow donation" searches

132%increase in “NMDP volunteer" searches postmigration

<1%of unique visitors reported service desk incidents in 6 months

>90%reduction of site pages, from 3,237 to 290

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A woman on a laptop

Western Health Advantage creates a modern digital front door for its community

How a community-focused health plan built a scalable digital foundation to improve access, engagement, and care.

96%deployment success rate

85Kmalicious attempts blocked

7DDoS attacks deflected

51Kmonthly visitors

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Screenshot from UnitingCare's website
UnitingCare

Healthcare organization digitized and scaled amidst pandemic

UnitingCare transformed manual, paper-based COVID-19 tracing to meet patient and reporting demands

35,000+ patient check-ins processed

25,000+ unique individuals traced

500sites available for screening

Read full case study
people in beyound blue clothing and merch
Beyond Blue logo

Sitecore enables 40% more people to reach mental health support

Enhanced DXP increases engagement in digital wellbeing services by 50% and delivers a 35% rise in new site visitors.

50%Increase in Wellbeing Action Tool engagement

35%Rise in new site visits

40%More people seeking help

6xFaster web page load times

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TRUSTED, HIPAA-READY PRODUCTS FOR HEALTHCARE

Personalize every care journey and keep patient data under control

SitecoreAI™ is an AI-powered content management and digital experience platform for hospitals and health systems, life sciences companies, and health insurers. It brings content, data, and insights together so your marketing team can scale personalized experiences with the control healthcare demands.

By leveraging Sitecore’s expertise in both digital experience and data protection, healthcare providers can deliver patient-centric care and create authoritative content while confidently adhering to stringent HIPAA regulations.

Get more insight on DXP and HIPPA
708%increase in site traffic
$1M+ annual savings
90%increase in consumer engagement YoY
26%increase in online appointment scheduling

How SitecoreAI™ delivers value in healthcare

Make every interaction count

Young,Male,Physician,Examining,A,Patient
Use data and insights to understand what patients and members need, delivering tailored experiences that keep them informed and supported throughout their healthcare journey. Rochester Regional Health increased online appointment scheduling for existing patients by 26% after transforming its digital experience with Sitecore.
Young,Male,Physician,Examining,A,Patient

Handle sensitive data with care

Doctor,Examining,X-ray,Images,On,Display,In,Mri,Control,Room
Scale content and digital experiences more efficiently, with the control and governance healthcare demands. Sitecore's HIPAA-ready products give teams the room to innovate, with sensitive information protected by design.
Doctor,Examining,X-ray,Images,On,Display,In,Mri,Control,Room

Show up when it matters

We,Need,To,Go,Over,What,Happened.,Shot,Of,A
Make your healthcare services easier for people and AI engines to find with authoritative, structured content that answers real healthcare questions and keeps your organization visible as search evolves.
We,Need,To,Go,Over,What,Happened.,Shot,Of,A

Trusted by leading healthcare organizations

Rochester Regional Health logo

Rochester Regional Health increases site traffic 708% with SitecoreAI

Rochester Regional Health consolidated 24 websites into one digital experience that makes it easier for patients to access care. Online appointment scheduling increased 26%, patient portal sign-ups reached a 69% conversion rate, and the transformation is delivering more than $1M in annual savings.
Cochlear

Cochlear increases consumer engagement 90% with Sitecore

Cochlear China used Sitecore to support its expansion from B2B to B2C and deliver personalized, omnichannel experiences. Brand awareness increased 56% year over year, alongside a 10–30% increase in bi-monthly web traffic.
Cytiva Logo

Cytiva increases transaction revenue 50% with Sitecore

Biotechnology solutions provider Cytiva modernized its content and digital asset management to deliver more consistent experiences across global markets, increasing customer quotes by 30%.

Western Health Advantage achieves a 96% deployment success rate with SitecoreAI

The nonprofit health plan created a modern digital front door for more than 130,000 members and 5,000 employers, making coverage, plans and resources easier to access. Its platform, built on SitecoreAI, supports 51,000 monthly visitors and has blocked 85,000 malicious attempts.
nmdp logo

NMDP reaches #1 for its key search term with Sitecore

The healthcare nonprofit consolidated its digital presence and improved access to content for donors, patients, and caregivers. It earned the #1 spot for "bone marrow donation" searches, drove a 132% increase in searches for "NMDP volunteer", and achieved 100% uptime.

Frequently asked questions

01.

Is Sitecore HIPAA-ready, and does Sitecore sign a Business Associate Agreement (BAA)?

Yes. Sitecore XM Cloud, Content Hub, Customer Data Platform, and Personalize are HIPAA-ready following attestation by an independent auditor. In SitecoreAI, these map to content management, digital asset management, audience and insights, and conversion optimization. Sitecore can also sign BAAs for certain products. HIPAA compliance is a shared responsibility: Sitecore secures the platform, and your organization configures and uses it in line with HIPAA. Read Valtech’s analysis of Sitecore’s SaaS HIPAA controls for more detail on its approach to HIPAA and protected health information.
02.

How does Sitecore handle patient data personalization without violating HIPAA?

Personalize with the data you’re permitted to use, and keep control of how it’s matched. In SitecoreAI, identity resolution is off by default, and identity rules let you control which identifiers are used to match customer data. SitecoreAI Conversion Optimization then turns permitted signals into real-time experiences.
03.

Why is Sitecore a good fit for large, multi-hospital health systems?

Complex healthcare organizations often need to serve different audiences, locations, and journeys, all with a consistent digital experience. SitecoreAI provides content management, data and personalization capabilities that can support these experiences at scale.

For example, Rochester Regional Health consolidated 24 websites into one digital ecosystem using Sitecore, creating dynamic, region-specific experiences that drove a 708% increase in site traffic, a 26% increase in online appointment scheduling for existing patients, and more than $1 million in annual savings.

04.

How does Sitecore manage healthcare content governance and medical review workflows?

SitecoreAI gives your teams role-based permissions and approval gates from content creation through review and publishing, with audit logs of every action. Your medical and legal reviewers approve what goes live, and content stays consistent across channels.

SitecoreAI DAM centralizes digital assets and content, and cloud-based headless content management supports omnichannel delivery. This gives healthcare organizations a foundation for consistent, governed content management.

05.

How does Sitecore's composable and headless architecture support healthcare organizations?

SitecoreAI combines enterprise content management with headless delivery, giving healthcare organizations greater flexibility in how they build and deliver digital experiences. Its headless CMS supports more than 300 healthcare websites with a fully managed platform for launching omnichannel experiences. Its composable approach lets organizations design a digital experience stack around their specific needs.
06.

Can Sitecore integrate with EHR systems like Epic and Cerner (now Oracle Health)?

Yes. Sitecore can be integrated with EHRs and other systems across the healthcare technology ecosystem. Sitecore Connect also enables API-based integrations across your technology stack, connecting patient journeys across otherwise separate systems.
07.

How does Sitecore manage multilingual patient-facing content at scale?

SitecoreAI translates entire sites, including pages and content items, into the languages your site supports using AI. You can track localization progress and review translated content before publishing, so important health information reaches more people sooner. Learn more about translating an entire site with AI in SitecoreAI.
08.

How does SitecoreAI CMS compare to other CMSs for regulated healthcare organizations?

SitecoreAI CMS is designed for enterprise organizations that need to balance digital experience innovation with control. Permissions, review, approvals, and human oversight provide governance over content and AI-assisted work. SitecoreAI brings content, data, personalization, optimization, and AI together on one platform. AI and agents are included at no extra cost.

For healthcare organizations evaluating CMS options, Sitecore’s CMS buyer’s guide for the AI era provides a framework for comparing platforms across capabilities including AI search visibility, composable delivery, omnichannel content, and AI readiness.

Ready to be the answer?

When people ask AI where to find care, the organizations with structured, trusted content are the ones that get named. Bring content and data together on SitecoreAI’s HIPAA-ready products and become one of them.

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